Marketing Officer

About this role

Role overview Develop and execute marketing strategies for Power Link's solar energy and battery distribution business based in Sule, Yangon. This role promotes renewable energy solutions to residential, commercial, and industrial customers in a market where solar adoption is accelerating.

Key responsibilities

• Plan and implement marketing campaigns across digital channels, trade events, and showroom activities
• Create marketing collateral including product brochures, technical specifications, and case studies
• Manage the company's social media presence and website content with solar industry-relevant messaging
• Coordinate with the sales team to align marketing activities with lead generation targets
• Track campaign performance metrics and prepare monthly marketing reports
• Organize product demonstrations and customer awareness events for solar and battery systems

Requirements

• Bachelor's degree in Marketing, Business, or a related discipline
• Experience in B2B or technical product marketing, preferably in energy, electrical, or solar sectors
• Understanding of solar energy concepts and the ability to communicate technical benefits clearly
• Proficiency in digital marketing tools, social media platforms, and graphic design software
• Strong written and verbal communication skills in both English and Myanmar

What success looks like Marketing activities generate qualified leads that convert into solar system sales, while brand awareness for Power Link grows within the target market.

Benefits

• Competitive salary with performance bonus
• Opportunity to work in Myanmar's growing renewable energy sector
• Professional development in technical marketing

Requirements

2+ years of relevant experience, Good communication skills in Myanmar and English, Computer literacy, Strong work ethic and reliability

Skills