Digital Marketing Manager
About this role
Leading the digital marketing strategy for one of Myanmar's technology and electronics retailers means owning the online channels that drive both brand awareness and direct sales. This senior role at Electronic City in South Okkalapa shapes how the company reaches consumers digitally.
You will develop and execute digital marketing plans across social media, search, and email channels, manage advertising budgets and optimize campaign performance, mentor junior marketing staff, analyze digital metrics to refine strategy, and coordinate with the sales team to align digital efforts with promotional calendars.
This senior position requires extensive experience in digital marketing, preferably in retail or e-commerce. You should have hands-on expertise with major advertising platforms, strong analytical skills for performance optimization, and the leadership ability to guide a small team. Strategic thinking paired with tactical execution capability is essential.
Electronic City operates in a sector where digital channels increasingly influence technology purchase decisions. A digital marketing manager here has the opportunity to build and scale the company's online presence in a market where digital commerce adoption is accelerating, providing significant leadership impact and measurable results.
Requirements
5+ years of relevant experience, Good communication skills in Myanmar and English, Computer literacy, Strong work ethic and reliability